David Luebke, CMO, Lamps Plus
Specialty lighting retailer Lamps Plus created a new executive chief marketing officer position, naming David Luebke to the role.
In the new position, Luebke will help the brand reach new customers, provide elevated and increasingly personalized experiences across web and retail, and develop the brand and its growth strategies across marketing and innovation.
Luebke brings more than 20 years of experience in digital marketing, e-commerce, and omnichannel retail. He was previously the VP of marketing at Build.com, director of digital marketing for Walmart, and digital marketing manager for ConAgra Brands.
Luebke said he is excited to join a company which has a “breadth of selection driven by product innovation, including thousands of exclusive items,” that really sets the company apart.
“I look forward to helping customers discover the solutions that fit their needs and personal style, whether online or in one of our many showrooms,” added Luebke.
Lamps Plus co-founder and CEO Dennis Swanson said Luebke has years of proven success in the home decor industry and beyond, bringing extensive knowledge across consumer and professional channels.
“This will bring Lamps plus to new heights, as the lighting and furniture industries continue to evolve. David’s skills in both the digital and retail spheres make him the ideal executive to run the Lamps Plus marketing division, and we’re delighted to bring him on board in the company’s first ever chief marketing officer role,” said Swanson.